Events
Recruitment Reimagined: Right-Sizing Roles & Targeting Volunteers
June 17 @ 11:30 am – 1:00 pm
Lunch and Networking at 11:30 a.m.
Program from 12-1 p.m.
Note: This workshop is open to all is held in place of Volunteer Engagement Peer Group in June.
Thanks to presenter Kayla Paulson for offering this learning opportunity to our nonprofit community!
In an era of shrinking formal volunteerism, traditional recruitment models don’t cut it. Research shows that volunteering among U.S. adults dropped to 23.2% in 2021; the lowest level in two decades!
Though rates are improving, the hours served per volunteer continue to decline. This session will explore how to repackage your roles and recruitment methods for today’s landscape: shorter-term, skills-based, hybrid (virtual and in-person) roles where we expect episodic participation and aligning outreach with the motivations of today’s people. We’ll dive into how to assess and redesign roles to lower barriers (time, location, skill); and pathways to converting one-time participants into engaged contributors. Attendees will leave with tactical tools, assessment questions, and a sketched-out recruitment strategy for a role. Together, we will explore how to right-size roles and begin to focus more targeted recruitment for the volunteers that will best help us deliver our mission!
By the end of the session, participants will:
- Get a snapshot of the current volunteer landscape
- Be able to right-size a volunteer role
- Identify likely or “right” volunteers
- Start to convert one-time participants into engaged contributors
- Have a rough, but practical recruitment plan for a role
Registration is required and lunch is included. Seats are limited.
